MinoraBeta

Example 01 / Canvas

A campaign starts as a mind map you can move.

This canvas keeps only the adopted campaign direction: audience, route, visual system, schedule, operations, team ownership, and deliverables are arranged as editable nodes before they become a document and event site.

Fictional Minora example. Hoshinogawa Summer Night Fireworks Festival is not a real event.

Governed Canvas runtime

A radial campaign map, ready to become docs and a site.

The center holds the event premise. Branches keep decisions close to the outcome they affect, so the campaign can move from conversation to structured output without carrying unused ideas forward.

Drag nodesConnect branchesPan and zoomEdit textHand off to Docs

Core idea

Hoshinogawa Summer Night Fireworks

A fictional riverside summer evening built around lanterns, a slow walk from town to water, food stalls, and a clear 20:00 fireworks moment.

  • Planner: Aiko Morita
  • Goal: turn an atmosphere into a complete campaign
  • Outputs: Canvas, planning doc, event site

01 / World

A believable fictional town

Define the world before writing copy or choosing images.

  • Town: Hoshinogawa
  • Tone: lanterns, river wind, black night sky
  • Rule: always disclose the event is fictional

02 / Audience

Design for three visitor groups

Put needs on the canvas so the final site does not become only a poster.

  • Families: safety, restrooms, clear exits
  • Rail travelers: walking time and return route
  • Design readers: a collectible visual identity

03 / Route

One riverside path

The event site can reuse this path directly instead of inventing a new structure.

  • Station arrival
  • Lantern street and food stalls
  • River viewing lawn and exit split

04 / Visual system

Images the site must generate

Each visual branch can become a hero, section image, or social crop.

  • Fireworks reflected on water
  • Food stalls and warm lanterns
  • A simplified fictional venue map

05 / Operations

Time, safety, and weather decisions

Practical information enters the mind map early, so the public site stays useful.

  • 17:00 open / 18:00 stalls / 20:00 fireworks
  • Six guide points, two first-aid/lost-child desks
  • Weather decision at 15:00

06 / Team

Named owners, not vague roles

The same names appear in the planning document so the example feels operational.

  • Aiko Morita: campaign lead
  • Ren Sato: site operations
  • Sho Nakamura: safety
  • Emily Chen: web production

07 / Handoff

Turn the map into production content

Confirmed branches become the document and event site. Unused ideas stay out of the final plan.

  • Docs: schedule, staffing, risks, asset list
  • Site: story, access, program, safety, disclaimer
  • Review: Aiko Morita approves the direction

Decision record

Adopted scope only

The board keeps confirmed choices and removes backup ideas before they become public content.

  • Keep: riverside route, lantern street, 20:00 fireworks
  • Remove: parade, mascot show, multi-day program
  • Reason: example must stay focused and believable

Route detail

Visitor journey timeline

This becomes the event-site access and program section.

  • 16:45 station arrival and lantern signs
  • 18:00 stalls open near the river walk
  • 19:30 viewing lawn guidance starts
  • 20:20 split exit route after fireworks

Production checklist

Images and copy to produce

Every asset is tied to a concrete page location, not an unused mood idea.

  • Hero: fireworks over the Hoshinogawa river
  • Story: quiet lantern street before dusk
  • Food: yatai detail image
  • Access: fictional venue map

Risk rule

What must be stated clearly

These rules prevent the example from reading like a real public announcement.

  • Weather note is fictional and non-operational
  • No real train, police, or emergency claims
  • Disclaimer appears in hero and footer

Docs handoff

Planning document sections

The next page should read like a campaign brief with exact owners and work items.

  • Objective, audience, route, and visual system
  • Staff roster with Aiko Morita as planner
  • Timeline, risks, asset list, review checklist

How this canvas is used

The map keeps planning decisions visible.

Instead of writing a long prompt and hoping the result stays coherent, the canvas gives each decision a place and a relationship. That makes the next pages easier to inspect and revise.

01

Start from the event premise

The center node defines the fictional event, planner, goal, and output scope.

02

Branch into decisions

Audience, route, visuals, operations, and team ownership are separate nodes with semantic connectors.

03

Produce only the adopted plan

The document and event site inherit the accepted structure, so discarded ideas do not become noise.

Next

Now turn the map into a detailed planning document.